A+D Alumnus Brandon Craft Delivers College Commencement Address

Brandon Craft (Industrial Design, ‘05) returned to campus Saturday (May 14, 2011) to deliver the keynote address for the College of Architecture and Urban Studies spring commencement ceremony in Burruss Hall auditorium. Craft is this year’s recipient of the College’s Outstanding Young Alumnus Award.

The majority of Craft’s work has been focused on customer-led innovation in the healthcare environment, traveling to care facilities in the US and around the world and translating discoveries into tangible product and service concepts. He began his career at the international consultancy, Sagentia, where he was one of the company’s thought leaders on customer research, industrial design, and concept development, heading-up and codifying these functions within the company’s US operations. Craft is currently the head of research and design for Clinvue, LLC, a firm he co-founded which focuses on medical device innovation. In 2010 alone, he was listed as a primary inventor on more than 15 medical device provisional patent applications for FT Global 500 companies. Craft is a member of the School of Architecture + Design Advisory Board.

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